Einführung in die systemische Strategieentwicklung

The development of strategies is considered a central field of responsibility for corporate management. In this introduction, Reinhart Nagel and Rudolf Wimmer describe the fundamentals of systemic strategy development and its advantages over traditional, expert-oriented strategy development.
Following discussions on the conceptual understanding and the importance of strategy in the context of corporate management, the authors provide an overview of the developmental strands within the relevant literature. Against this background, they describe the essential characteristics of systemic strategy development and the underlying understanding of organisations.

Using practical examples from concrete strategy work, typical types of strategy processes are presented and a pragmatic process architecture is designed. The book concludes with a presentation of the specifics of systemic strategy consulting, distinguishing it from expert consulting.
The introduction is designed as an overview book and essentially contains the quintessence of earlier works by Nagel and Wimmer, who are considered experts in systemic strategy development. The volume is aimed at managers, decision-makers, HR managers, organisational consultants, and anyone interested in strategic issues who wants to get a quick overview and information.