Collaboration between Start-Ups and Family Businesses
In the WIFU study “Collaboration between start-ups and family businesses”, a research team led by Dr. Anne K. Heider examines, what motives and expectations start-ups have of cooperating with family businesses. For the first time, the perspective ON family businesses was considered at WIFU. With the help of the Digital Hub Cologne, they conducted a survey among North Rhine-Westphalian start-ups.
|Title and subtitles||Collaboration between Start-Ups and Family Businesses - Motives, Expectations and Success Factors in Collaborations between Established Companies and New Businesses|
|Author||Anne K. Heider, Tom A. Rüsen, Marcel Hülsbeck, Carla H. Dethleffsen, Ruth Orenstrat|