Digitalisation strategies in family businesses
This practical guide examines the special attributes of family businesses and suggests specific digitalisation strategies by taking those attributes into account.
| Title and subtitles | Digitalisation strategies in family businesses - On specific digitalisation approaches for business families and family businesses |
| Author | Ulrich Bretschneider, Anne Heider, Tom Rüsen, Marcel Hülsbeck |
| Year | 2020 |
| Keywords | Digitalisation |
| Type | Practical Guides |
